Graphic Design Theory: Readings from the Field

The titles in our best-selling Design Brief series are highly praised by graphic design students, educators, and professionals worldwide as invaluable resources. Each beautifully designed, affordable volume offers a concise overview of a design fundamentalthe hows of design. But as most seasoned designers will tell you, a comprehensive education also requires an understanding of the whys of design practice. Graphic Design Theory presents groundbreaking, primary texts from the most important historical and contemporary designthinkers. From Aleksandr Rodchenko´s "Who We Are: Manifesto of the Constructivist Group" to Kenya Hara´s "Computer Technology and Design," this essential volume provides the necessary foundation for contemporary critical vocabulary and thought.